If you have a website that promotes your business including information of your product and services – you would feel frustrated if your website has low visits recently that could affect the total product sales. You might have consider trying online Pay-Per-Click (PPC) advertising but you’re on a tight budget – in that case, your only route of driving free traffic is through article marketing.
Since it’s a common way to drive traffic without spending any money – how do you possibly create articles that able to generate free targeted traffic to your website?
Here are some tips of writing an article that can help you get free targeted traffic to your website:
Tip #1: Writing a clear and good title – It’s much easier to write titles for your articles when you’ve found your own niche. Writing a title requires keyword research at the beginning as you need to include a related keyword phrase in your title. Besides that, there are few common ways to start your articles – i.e. “How to…”, “Top 10 Reasons…”, “Best 6 Tips of…” and etc.
Tip #2: Setting the right tone for your article writing – The perfect way of communicating with your readers is by setting the right pitch as you want to have better connection with them. For instance, if you want to write a how-to article, you need to choose a conversational tone as if you’re speaking to someone in person. Based on author of the book – “Sin and Syntax”, Constance Hale said that you should use an imperative voice if you want to sound like an expert of a particular topic – for example, “…maintain your balance between work and study” and “…start cleaning your mess right away!”
Tip #3: Providing quality content and avoid the “article spinning” fad – Writing quality content requires more reading and research. Never plagiarize other people works which it is consider unethical in writing sense. Avoid using article spinner softwares and services that could make your article unreadable and sounds gibberish. Never underestimate the wits of your readers as they can value between good and bad content articles. In article marketing, your articles are used to attract potential customers by providing free information in advance, before they are directed to your website.
Tip #4: Write a short paragraph in your author resource box – You can’t deny the fact that increasing the click-through-rate of your anchor text links can increase the potential targeted traffic to your website. Always keep your author signature as simple as possible, by writing a short paragraph with related anchor text links and your site URL.
Tip #5: Submitting articles to the right article directory – A highly potential article directory is attributed by its large user base that perform large amount of searches for your articles. In this case, start making a test by submitting articles to EzineArticles.com and other article directories, to find out which article directory that able to direct the most targeted traffic to your website.
